![]() It was such a successful formula others would later emulate it, including those on the political left, including The Daily Show’s Craig Kilborn and Jon Stewart. University of Pennsylvania fellow Brian Rosenwald, author of Talk Radio’s America, said Limbaugh would bring the outrageous DJ shtick to commentary, treating politics as a form of entertainment. ![]() The future icon was enthralled by DJ stunts that would occasionally go too far-like ordering 500 pizzas and claiming to be from the competitor’s station. He quit that job after five years and returned to the broadcasting booth. At one point he pronounced he’d give up the mike forever, and took a job with the Kansas City Royals baseball team. "I was totally consumed," he said in one 1990 interview, noting he’d drop by the station before and after school.ĭisdainful of school-he once referred to it as “prison”-Limbaugh dropped out of college after a year and tried to break into radio, landing and losing jobs as he tried out different broadcast styles. He landed a part-time job at the local station near his hometown of Cape Girardeau, Missouri, where he worked as a helper before eventually graduating to disc jockey. Limbaugh was drawn to radio at an early age. He was a prolific writer, penning a number of history books for young readers, and two New York Times best sellers, The Way Things Ought to Be and See, I Told You So. Find out why, every weekday, on AM650 KGAB.The Rush Limbaugh Show could be heard on more than 650 radio stations across the Premier Radio Networks, a subsidiary of iHeartMedia, regularly attracting 15 million listeners. In a word, Rush Limbaugh is a phenomenon. His two best-selling books, “The Way Things Ought to Be” and “See, I Told You So” have sold more than 8 million copies. His monthly newsletter, “The Limbaugh Letter,” has a subscriber base in excess of a half million. Rush also hosts the “Rush Limbaugh Morning Update,” heard as part of AM650 KGAB’s ‘Morning Zone at 6:35AM weekdays. Rush was inducted into the Radio Hall of Fame in November, 1993. ![]() Rush was the 1992 recipient of the Marconi Award for Syndicated Radio Personality of the Year, bestowed by the National Association of Broadcasters. From Sacramento, it was on to New York in 1988 and the birth of Rush’s record-breaking national show. A year later, he was hosting a daytime talkshow on KFBK, Sacramento, nearly tripling that program’s ratings in four years. He was later promoted to Director of Sales and Special Events.īy 1983, Rush caught the broadcasting bug again and re-entered radio as a political commentator for KMBZ in Kansas City. He later moved to Kansas City, where he eventually tired of DJ life and left broadcasting for baseball, joining the Kansas City Royals as Director of Group Sales in February, 1979. After four years, it was off to Pittsburgh and KQV Radio. Rush chose to explore his passion for broadcasting at age 16 by working on-air each afternoon for a radio station in his hometown. He was born Rush Hudson Limbaugh III in January 1951, in Cape Girardeau, Missouri, to a family with generations of attorneys. The show is now carried by more than 655 radio stations and is listened to by more than 20 million people weekly. He began hosting his nationally syndicated program on August 1, 1988, with 56 radio stations. Well, Rush is the host of the highest-rated national radio talk show in America. How do you describe the man who revolutionized talk radio in this country? Listen to the Dan Bongino Show Live Streamįebruary 17, 2021: Rush Limbaugh Dead at 70
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